Survey

1. How important is a brand's social or environmental stance to you?

A. Very important

B. Somewhat important

C. Not important

2. How do you handle unwanted marketing emails?

A. Unsubscribe immediately

B. Delete them

C. Occasionally read them

3. How do you feel about self-checkout machines?

A. I prefer them

B. I use them if lines are short

C. I prefer a cashier

4. How do you feel about smart home devices?

A. I love them and own several

B. I'm interested but don't own many

C. I'm skeptical of them

5. Do you participate in major sales events like Black Friday?

A. Yes, actively

B. Yes, casually

C. No

6. Do you talk to customer service chatbots?

A. Yes, if it's the only option

B. No, I wait for a human

C. I find them helpful

7. What is your experience with click-and-collect (buy online, pick up in-store)?

A. Excellent, I use it often

B. It's okay

C. I've had problems

D. I haven't tried it

8. What type of products do you most frequently buy online?

A. Electronics

B. Clothing

C. Books & Media

D. Home Goods

E. Groceries

9. What is your primary motivation for trying a new brand?

A. Price

B. Recommendations

C. Advertising

D. Sustainability/Ethics

10. How do you feel about in-app purchases?

A. I make them regularly

B. I've made a few

C. I avoid them